Falabella is a Chilean department store that is over 100 years old. It is found all across the country and in several other nations in Latin America.
Challenge
Fully manage and develop the printing of product sales catalogues for the Gamers world, conveying the company’s identity and the strengths that set it apart from the competition.
Proposal
We developed a design proposal based on the company’s identity and brand values, emphasizing their strengths and highlighting their business cores.
Results
This was the second time that we developed the Gamers catalogue. The 2018 edition was completed in four weeks and it surpassed all expectations and benchmarks within the company.
